Core of our solution - Our Advocacy works


Core of our solution

Population ageing has significant health, social and economic consequences. Adapting to these changes requires societal transformation outside the health care sector and unwarranted negative attitudes towards ageing and older persons, both at the individual and societal levels.

However, this lofty goal can be realized only if society encourages and enables older persons to remain healthy and to continue participating and thriving in a society devoid of unfair negative attitudes towards older persons.

To fully realize the potential of older persons, we are carryout sensitization of the communities on the implications of population ageing and formulated a strategic plan on how to mitigate negative stereotypes, prejudices and discrimination towards older persons and ageism all of which can contribute to poorer health among older persons.

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